What is the Aussie Travel Code?
When you see the Aussie Travel Code logo, it means you're travelling in—or planning a trip to—a bloody great place. You're in for an unreal experience in an incredible part of Australia.
But, Australia's a big place and things might not be what you're used to back home.
Starting with South Australia's incredible Outback, the Aussie Travel Code gives you the insider knowledge you need for this region. It will tell you how to enjoy your trip, stay safe, and be the kind of traveller you would want to meet in your own hometown.
Aussie Travel Code: The Vision
The Aussie Travel Code is a tourism-positive awareness campaign designed to preserve our beautiful regions for future generations of travellers.
Starting with the stunning Flinders Ranges and Outback region of South Australia, the vision of the campaign is for visitation to have minimal impact on the environment.
Purpose of the campaign
To raise awareness of accepted behaviours for travellers to the Flinders Ranges and Outback region. These behaviours include respect for the Country in which they are travelling - the environment, traditional owners, each other and themselves.
Based on in-depth consultation with locals, land-owners and industry, the primary issues Aussie Travel Code that will raise awareness about, are:
3) Destruction of natural environments
Who are we talking to?
The following have been identified as the primary audiences for the campaign to bring awareness to the issues, and educate fellow travellers on best practice.
1) Travellers/Visitors (Australian, domestic)
2) Locals and Land-owners
Get involved and spread the word
Starting first in South Australia's Outback, the Aussie Travel Code brand and awareness campaign has been designed to be adapted across regional Australia.
To support the the Outback campaign, or find out how you can bring the Aussie Travel Code to your region, email us at firstname.lastname@example.org or send us a message using the form below.
Aussie Travel Code is an initiative of FROSAT, partnering with OCA with in-kind support from Landscapes SA and RDA Far North.